The first challenge to is to answer this question:
What defines you as a food blogger and why should you be the next food blog star?
The combination of food and art define me as a food blogger. My love of art drove me to blogging and my love of food provided the focus. The result is a fresh perspective of food through whimsical illustrations at “The Lunch Box Project”.
My blogging adventures focus on four food dimensions:
1. Personal food stories. My blog is a way to share my relationship with food, good or bad, big or small, serious or funny.

2. My simple recipes. Okay, I am an amateur in the food world, but that seems to work for me. I think my readers enjoy the naivety and simple approach.

3. Highlighting fellow food blogger’s recipes. I LOVE illustrating food posts from other blogs. It gives me a chance to learn something new, offers some fun recipes to my readers, exposes other food bloggers to a new audience, plus allows others to see their food on an art level. I especially love grouping recipes around themes (cupcakes, pancakes, etc.). This approach is a nice way to collect the best from several sites into an illustrated, focused “menu” of sorts.

4. Food in popular culture. I often pick monthly themes to encourage a new look at what we eat. It’s a great way to view food in an innovative way. Themes include (honestly): gnomes, The Beatles, strawberry circus, ABC breakfast, The Tomato Chronicles, Ice, and many others. To add a fun twist, I often ask for feedback from my readers through Facebook and Twitter.

I should be the next food blog star because of my creative and novel approach to eating. I’m definitely not the best chef, but I value a fun and unique way to communicate food idiosyncrasies.
Imagine a blog that changes themes monthly, highlights fabulous recipes with an amusing twist, demonstrates the basics, and includes quirky, personal foodie stories. All of this pulled together by fresh, whimsical illustrations. Good news…that blog is “The Lunch Box Project”!
{oh, and did you know most of my illustrations are painted on playing cards?}